How to be a Giga Adsense Earner

1) Start today... treat your business like it is a REAL business and track what you do.

Begin tracking what you are doing that works... as well as what you are doing that does not work. This will keep you from making the same mistakes over and over, and you can repeat the steps that have worked in the past. As simple as this step seems... most people do not know the reason(s) to their success or failure.

2) Utilize the latest tools and software available.

The Super AdSense earners are not any smarter than your average person. I know many people think they are... but for the most part, they are regular non techie people.

They are smarter in one respect though... they use the latest tools available to them to automate most of the tasks involved with researching and creating sites. They use the latest keyword, site creation and search engine optimization tools available. The tools they use are their secret weapons.

3) Quit chasing the Mega Dollar keywords.

You cannot compete with the search engine experts who create sites for the $80 payout keywords. You may get lucky every now and then... but in the long run, you are better off building sites for the low to mid range payout keywords. The competition is less, and your chance of success is much higher over the long term.

4) Choose broad niches and break it down.

Choose a broad subject as your main theme (lets use computers for an example). From there... break it down into as many sub niches as possible.

Using Computers as the example... you could build sub niches/sites like laptop computers, computer hard drives, computer keyboards, etc, etc. You could literally build hundreds of sites around one major theme and stay totally focused. Once you have exhausted every possible sub niche of that major theme... choose another main theme and repeat the process.

5) KISS

Keep your sites easy to navigate and forget the fancy graphics that distract your visitors attention. Unless you are just building AdSense sites for the fun of it and to impress your friends... the purpose of having the site is to have people click on one of the ads, right? Then keep the site layout simple... dump the scrolling banners, dancing chickens and colored scroll bars... they are distractions.

6) What is the purpose of your web site?

Your web site cannot be everything to everybody. If you have a full fledged ecommerce site, with products for sale... links to other products, it is not a good site for AdSense. If the primary focus of the site is to sell products... let it do that.

Do not distract or confuse your visitor with to many options or choices. The best AdSense sites are AdSense only content sites that sell nothing. They are sites that "Tell"... not "Sell."

7) Be consistent.

This is not one of those deals where you build one site and you are done. Refer back to Step #4. You must continuously build in order to be successful.

To sum it up... utilize the tools available to automate as much of the process of building sites - doing research and building keyword lists as you can. This alone will help keep you organized and on track.

Adsense Scams

Adsense Scams

Be careful!!!!

Adsense has become very popular lately, people even refer to it as the new "internet gold mine". And yes, it is true that Adsense is unique and a very interesting way to earn money on the internet with one or more websites. Sadly, as with anything else new and popular, there are always an increasing number of scam artists that are monetising on peoples urge to learn. Together with the popularity of Google Adsense, a whole new breed of scam artists have been born - The Adsense Scammers.

The Adsense Scammers usually use some very intriguing ad copy (marketing text) on their websites, and tries to lure new customers in with screenshots claiming big Adsense income or big increases in Adsense income from a certain date and forward. The truth about most of these screenshots are sadly, that anyone can do such a screenshot - and then alter it in any graphics program like Adobe Photoshop. The image then reflects a very "coloured" truth, and this is possible due to the changes Google has made in its policies to allow publishers to disclose their earnings, but on the same time not to allow publishers to reveal impressions, clicks and ctr.

So what kind of products should you be careful about purchasing ?

The Adsense scam products can actually be categorised into the following:

1. "The BIG Adsense Secret" E-book.

Adsense Scam claim: Several websites claims to have the "unrevealed Adsense secret" that you simply can't live without! Usually it is claimed that these secrets will "skyrocket" your Adsense earnings virtually overnight. You can buy yourself access to this "untold information" for only $30-$100.

Adsense Fact: There are no secrets to reveal about Adsense. Anyone can earn with Adsense, and to improve performance read up on ad placement, ad colours, website content and website traffic. All this information is freely available here on Adsenseguide, and can also be found on various forums on the internet.

2. "Million Dollar Keyword Lists".

Adsense Scam claim: When you purchase a list of "fresh top paying keywords" you can literally skyrocket your Adsense earnings, simply by changing a few words on your pages. These scam sites claims that they have developed new techniques to finding these keywords, and that their members/customers are making a "killing" creating pages based on these keywords. It is not unusual to meet claims of people making $10-$20 per click using these lists. The Adsense Scam Keyword lists can be yours either on a monthly subscription from $20 per month, or for purchase for anything from $20-$200 per list.

Adsense Fact: Yes, you can improve your earnings per click by changing/optimizing your page content. However, the obscene claims of clicks that pays $10-$20 or more are nothing more then "clever" marketing in 95% of the cases. The reason is that Google (and the advertisers), are very selective about which sites that are allowed to display these high paying keywords. Usually, advertiser select to only show these ads on Google's search result screen, meaning that they never get displayed on publisher websites. The so called "new techniques" used to generate these keyword lists, are freely available to anyone interested, and only requires a bit of work on your part. You can download a 100% Free list of keywords here, and if you want to further examine keywords simply do the following:

Signup with Google Adwords, and then use the keyword sandbox tool to find a lot related keywords to your initial keyword idea. Then simply copy/paste the results into the traffic estimator tool at Adwords, and you will get an idea of the value of the given keyword.

It is crucial to understand that there are many factors that are at work determining keyword value and the actual payout. First off, Google will take its share of the click price (educated guesses is in the range of 30-40%). Then we have the earlier ad placement factor, advertisers might only want to pay high for ads displayed on Google's own sites, meaning that they will never reach your site. And then if the ad does get to your page, your visitors needs to click on the exact ad. The last factor I will discuss here is Country/location. Advertisers can choose to only display their ads based on specific regions/countries/languages. What this means is that they can choose to display their ads on websites that are hosted in i.e. Spain, with Spanish content, and are only interested in visitors from let's say Spain. So if one of these ads, does get served on your site for some reason, there are many factors that will drive the click price down.

Often the same keyword lists are sold on many domains, always claiming to be fresh and "unshared". So be careful not ending up buying the same lists more than once ;-)

3. "Automated Adsense Software".

Adsense Scam claim: This is one of my "favourite" Adsense Scams! Visitors are encouraged to purchase some "set and forget software" that will generate Adsense income on "auto pilot". Most of the software does nothing more then steal (yes, I said steal) content from sites through various scraping methods (reads a webpage and gets the content from it, or through rss feeds). All you will have to do is upload the script to your website, enter a few details and the script creates thousand of content pages - just waiting to put cash in your pocket. Each of these "unique Adsense cash scripts", can be yours for somewhere between $100-$1000+.

Adsense Fact: Scripts can be good to help you in the process of writing content (note: Writing). This is usually called CMS scripts (content management systems), and is a great way to create your design once, and from then on only focus on writing content for your pages in a simple web based text editor.

The "Automated Adsense Software" is basically nothing more then a very basic CMS system, but instead of you doing the content the script is configured to grab it from all over the internet. These scripts use many more or less sneaky methods of doing this, but the end result is the same - they are cluttering the search engines with duplicate and useless content. If you decide to use any of these scripts, you should be very careful for several reasons that are not so obvious to most people :

* You risk getting banned from Adsense, because you are very likely to violate the terms of "creating websites purely for Adsense".
* You risk getting blacklisted from the search engines, because you are using "scraped" content.
* You are likely to "turn on the warnings lights" at the search engines, because you have a new site with 1000's of content pages from day 1.
* Don't count on any visitors returning to your site (actually you need return visitors to perform well with Adsense), because they only find useless duplicate content.
* You often have little or no control of SEO optimizing the outputted pages.
* You are likely to getting yourself a "bad reputation". Your name is a "big asset" on the internet.
* You have no idea of what the script is doing, it could be driving traffic to other sites, stealing e-mails etc.

4. "Read/Listen - Learn to how I made thousands with Adsense".

Adsense Scam claim: Oh boy, this is another great Adsense scam category. By simply reading a short report or even a long e-book about Adsense, you will have an "arsenal of Adsense secrets" ready to bring in the big bucks. The first chapters are usually filled with general Adsense information, then followed by the "life story" of the author or a friend of the author. Then we arrive at the "juicy" part (usually only 1 chapter), that again and again describes how to position your ads, what colours to use, ad blending and perhaps you will even find a way to "Skyrocket Adsense CTR". Often these reports and e-books tells you to purchase this and that software, so that you have anything you need ready at hand. These Adsense reports and Adsense e-books are sold from anywhere between $9.95 and up to over $100. Lately it seems that these reports and e-books have "evolved" a bit, so that you now can simply listen to the author or even view a few "power packed videos" online.

Adsense Fact: The first thing that comes to mind with all these products are "Damn - this guy must be a nutcase!". He or she has found the "one and only Adsense secret" and is making a killing (see the usual attached screenshot). If they had really found the "big secret", why on earth would they share it with anyone else? Sure they claim to be a nice person, want to share information etc. The real fact is however, that 95% of these products are nothing less then created to scam innocent people like you to pay. Flashy e-book covers, income statements / examples - usually both Adsense screenshots/checks, affiliate checks, bank statements are all displayed with the only purpose of talking to your greed. It is not unlikely to find testimonials or statements from people worldwide like "John/Canada , Lisa / New York" etc. Adsense statements and testimonials like these are part of the sales page psychology - to make you think "wow! Lisa is from New York like me, and had never done it before - if she can then so can I!".

Often these products are "backed" by a 100% refund policy if you make no money using their Adsense tips and tricks. Great huh? Well, actually they can refuse to give you a refund at any time, because if you use Adsense - how will you prove that even a small increase isn't based on the information they "provided"?

Common Adsense mistakes

1. Never click your own adsense ads or get them clicked for whatever reason. You know this one very well. This is a surefire way to close you Adsense account. Never tell your office associates or friends to click on them. Keep a check if your family or children are busy increasing your income by clicking your ads and indirectly trying to stop your income. Dont even think of offering incentives for clicks, using automated clicking tools, or other deceptive software. Adsense is very smart to detect fraudulent clicks. Check the ads which appear on your pages by the Google Preview tool if required.

2. Never change the Adsense code. There are enough means of adsense optimization & customizations available to change the colour, background or border to suit your needs. Do whatever you want to do outside the code, never fiddle within the ad or the search code. They know it when you do. The search code has more limitations to colour and placement, but you should adhere to the rules. The code may stop working and violates the TOS.

3. Do not place more than 3 ad unit and 1 ad links or 2 adsense search boxes on any web page. Anyway, ads will not appear in those units even if you place more ad units. But this is the limit they set, so it is better to stick to it.

4. Do not run competitive contextual text ad or search services on the same site which offer Google Adsense competition in their field. Never try to create link structures resembling the adsense ads. Never use other competitive search tools on the same pages which have Adsense powered Google search. They do allow affiliate or limited-text links.

5. Do not disclose confidential information about your account like the CTR, CPM and income derived via individual ad units or any other confidential information they may reveal to you. However, you may reveal the total money you make as per recent updates to the TOS.

6. Label headings as "sponsored links" or "advertisements" only. Other labels are not allowed. I have seen many sites label ads with other titles. Dont make your site a target in a few seconds gaze.

7. Never launch a New Page for clicked ads by default. Adsense ads should open on the same page. You may be using a base target tag to open all links in a new window or frame by default. Correct it now as they do not want new pages opening from clicked ads.

8. One Account suffices for Multiple websites. You do not need to create 5 accounts for 5 different websites. One account will do. If you live in the fear that if one account is closed down for violation of TOS, believe me they will close all accounts when they find out. You can keep track of clicks by using channels with real time statistics. They will automatically detect the new site and display relevant ads.

9. Place ads only on Content Pages. Advertisers pay only for content based ads. Content drives relevant ads. Although you might manage some clicks from error, login, registration, "thank you" or welcome pages, parking pages or pop ups, it will get you out of the program.

10. Do not mask ad elements. Alteration of colours and border is a facility to blend or contrast ads as per your site requirements. I have seen many sites where the url part is of the same colour as the background. While blending the ad with your site is a good idea, hiding relevant components of the ads is not allowed. Also do not block the visibility of ads by overlapping images, pop ups, tables etc.

11. Do not send your ads by email. Html formatted emails look good and allow placement of these javascript ads. But it is not allowed as per TOS. You do not want impressions registering on their logs from any email even once. They are watching!

12. Keep track of your content. So Adsense is not allowed on several non content pages. But it is also not allowed on several content pages too. Do not add it on web pages with MP3, Video, News Groups, and Image Results. Also exclude any pornographic, hate-related, violent, or illegal content.

13. Do not alter the results after ad clicks or searches - Ensure you are not in any way altering the site which the user reaches to after clicking the ads. Do not frame, minimize, remove, redirect or otherwise inhibit the full and complete display of any Advertiser Page or Search Results Page after the user clicks on any Ad or Search results.

14. Avoid excessive advertising and keyword stuffing - Although the definition of 'excessive' is a gray area and is subject to discretion, yet Google adsense with correct placement, focused content and high traffic will get you much more income than other programs, so excessive advertising is not required. Keyword stuffing does target better focused ads, but overdoing it is not required.

15. Ensure your Language is Supported - Adsense supports "Chinese (simplified), Japanese, Danish, Korean, Dutch, Norwegian, English, Polish, Finnish, Portuguese, French, Russian, German, Spanish, Hungarian, Swedish, Italian and Turkish". In addition, AdSense for search is available in Czech, Slovak, and Traditional Chinese. If your web pages language is not supported, do not use the code on such pages.